Food, beverage, service, ambiance, intent on return, and value are the Guest Satisfaction metrics tracked by Guest Intelligence. All social and review site comments about your brand or your competitors’ brands are automatically categorized by Guest Intelligence into these classifications.
Guest Intelligence also tracks mentions that are relevant to HR as well as Brand Alerts. You can also create Custom Classifications for topics that are unique to your brand or your competitor's brands.
Mentions are categorized into these groups using NLP (Natural Language Processing). The specific terms included in these libraries are proprietary to Guest Intelligence, but here is a summary of each:
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